A range of new facilities combined with a dynamic marketing strategy by the Jordan Tourism Board have triggered a steady increase in the incentive, conference and exhibitions sector of the tourism industry in Jordan, and the trend is expected to increase in coming years. From the haunting, primeval starkness of Wadi Rum, to the teeming center of urban Amman; from the majestic ruins of bygone civilizations to the timeless splendor of the Dead Sea, Jordan is unveiled as a unique destination offering breathtaking and mysterious sights, high standard accommodations, exquisite cuisine and countless activities that can provide visitors with inspiration, motivation, and rejuvenation. Marveling at herds of gazelles and oryx and migrating birds, camping amidst the grandeur of Wadi Rum or Dana Reserve, trekking the ancient caravan trails from the highlands of Moab and Edom, hiking the wooded hills of biblical Gilead, or experiencing the unique, cleaning mud baths of the Dead Sea are just but a few examples.
